How to Increase the Impact of your Trade Show Graphics? Graphics are the critical, if not the most critical part, of any trade show exhibit. They tell people who you are and what you do. With the exception of well-trained exhibit staff, effective graphics are likely to leave the next most lasting impression on […]
To Rent or To Purchase your Trade Show Exhibit? When preparing for a trade show, you can either design and purchase your own booth or rent one. Both options have their pros and cons. It really depends on your company’s needs. What is the Rule of Thumb? If you only need a booth once […]
Why Exhibit Booth and Display Lighting is Important? Effective lighting is almost an indispensable aspect of an excellently designed stand. Many may think “I agree but it will probably cost a lot, I don’t have a big budget”. But thanks to modern technologies, we now have access to a plethora of excellent lighting choices […]